I design websites that increase a companies profit and branding.
The above sentence is the statement I give all of the people that I meet face to face and ask me the question “What do you do for a living?”. After that introduction, I instantly have them hooked and am followed up with a “How” or “Wow” in which I then proceed to explain in a bit of further detail some of the specifics of my blog design company. If you run a business, a sentence like this is priceless to your profitability.
When I say “one hit wonder” most will think of a musician who releases one great song but is never seen again. That is the complete opposite of what this introduction can do for you. This one sentence can make or break many deals. Time is money, and attention spans are increasingly small today so anything you can do to instantly grab the attention of the person across from you, your computer screen or promotional materials puts you far ahead of the pack.
Get your company and your opening statement reviewed
What I’d like to do is have anyone reading this to leave a comment letting me know what you do for a living and a possible one hit wonder sentence you use or could use and I will go through them and list everyone’s replies in a future article along with my thoughts on each; what the positives of the sentence is or what could be done differently.
We import environmentally friendly building materials.
Hey Mike, I run a business in affiliate marketing, I don’t really have a tagline and I find it extremely hard to explain to people what I do online. If I had to think of a tagline it would probably be something like…
I provide businesses with an avenue that allows them to gain more customers and increase revenues.
If you have any ideas I’d love to hear them!
Thank you for the replies. I am going to let this go for about a week and then I’ll email everyone who’s getting their reviews once the post goes live.
Hey Mike, I design t-shirt’s and i never really thought about a “one hit wonder”….great idea! I wanted to know if you could polish up my opening statement……
I design unisex graphic t-shirts that introduce eccentricity and color to any wordrobe.
thanx
Hello Tanisha,
No problem. I’m going to be publishing a new article this evening that outlines everyones opening statements and a polished up version I come up with. If you can, comment on this article with a link to your website or some of your products so I can link to it in the new article.
Thanks,
Mike Smith