The Friday Guerrilla Campaign – Unicef Strollers
This one comes to us from Finland. Unicef wanted to raise awareness for childrens rights so they placed these blue strollers in crowded places in 14 cities with a baby crying audio track coming out of it. If you looked in the strollers their was a message “Thank you for caring, we hope there is more people like you. Unicef Be a mom for a moment”.
The part that makes me sad is the number of people that just walked right past a stroller with a crying baby and did not even give a glance in it’s direction. That part could have hit me harder because I am a new parent of a 5 month old but still…… no excuses in my mind!
Have a great weekend.
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http://www.youtube.com/watch?v=G68V2w6l5HE
Has been done in Brazil.
Campaign that defender abortion as a right of choice.
[...] Anne Olun.” ( Daha büyük görmek için lütfen resime tıklayın ) Dokunakli… Kaynak Nisan 10th, 2009 in ORJİNAL FİKİRLER, REKLAMCILIK, YARATICILIK | etiketler: ORJİNAL [...]
Great post. Thanks for sharing. I, also published this on my blog referencing back to you: http://hasanbasusta.com/2009/04/uniceften-harika-bir-gerilla-uygulamasi/
Hasan Basusta’s last blog post..Unicef’ten Harika Bir Gerilla Uygulaması
Unfortunately this is, as Douglas Adams might have said, and SEP issue. Someone Else’s Problem… People, and I include my self in this, all too often think that someone else will take care of the problem and choose not to do anything themselves.
I have changed many of my attitudes about things like this as I have grown older, but still, there have been too many times in my past were I have passed an opportunity to help with a problem because I think someone else will take care of it.
Samuel Wright’s last blog post..Wait… it gets worse…
Either that or they just made a load of paedophillic predators feel good about themselves…
very good experiment.
I wonder how many people, myself included, will read this page and yet continue to walk past homeless people and make quick excuses to themselves as to why they cannot spare a little bit of money and/or buy them some food or drink.
[...] is another one that has a lot of visual impact. Pair that with the blue baby stroller campaign that was done in the [...]
Great post! Thanks for sharing.
No problem Jessica, Glad you enjoyed it.
Good…Thank for the new knowledge.Thank very much.
You can not believe how long ive been searching for something like this. Scrolled through 7 pages of Google results couldn’t find diddly squat. One search on Bing. There this is… Gotta start using this more often
Wow, that’s a pretty cool way to test how people can care for something. I agree it’s disappointing a lot of people just walked past. Society is getting pretty jaded. What if this was a real kid???!?
- Anna
Double Strollers´s last blog ..Jeep Wrangler Twin Sport All-Weather Umbrella Stroller
No they just had a radio in a stroller.