Well seeing as it is Monday again and we have to come back inside after enjoying a spring weekend (we just got rid of our snow and finally our spring fever).
I figured I would continue on with my favorite Guerrilla Marketing Campaigns that I have found around the web. Happy Monday everyone!
Ego Boost
I love when simple concepts are the ones that make the biggest impact. This one is fun, innovative and feeds male ego at the same time.
Jaws Eats Bus Passengers
I am huge fan of the vehicle wrap. When done well you will always get attention. Your audience is bored waiting in traffic, it has movement and it is memorable. All the makings of a campaign that will be talked about at dinner tables and push your message along.
Half a Bus Stop
The last time I had a blog post that had the message to use less we had a huge discussion about green marketing and the merits and morals of advertising.
The impact this one creates is great. One of the best ways to get attention is to take a familiar object and turn it’s concept upside down. Good job Denver Water!
Is IKEA taking over the world
It would seem that I have accidentally created a public transit guerrilla marketing post I will continue with the theme. As the one above it is a great job of taking the familiar and playing with perception. I hope that it does not rain.
Very interesting read, I think their would be a lot of mixed opinions on this. Love the theme that you are using, what is it?
Hi Anika,
I am using a customized wootheme.
Cheers,
Derek
I love these guerrilla campaigns because they’re definitely attention grabbing. Ikea seems to do a lot of decorating abnormal places; I hope they can keep coming up with new and different things to do without falling into a rut.
[rq=130453,0,blog][/rq]Corporate Rodeo
I love the bench and the bus stop. There is absolutely no way you can miss that!!!
- Anna
Anna´s last blog ..Jeep Wrangler Twin Sport All-Weather Umbrella Stroller