Selling methods to avoid
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If you are new to selling, and have limited experience, then you need to watch out for a few things that will definitely ruin chances of making the sale, and ultimately, making money. We want to cover all aspects, and not only Selling Do’s, but also, Selling Don’ts. Enjoy!
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#1: “Don’t Negotiate With Yourself”
Many times a new bootstrapper doesn’t acknowledge the true value of their product or service, and ends up low balling themselves on the prices they give clients. Do not fall into this. If anything, overprice your product or service, and then slowly negotiate the prices down until you find a happy medium that you and the client can be happy with. If you start low, and they accept, then you are stuck with a lot of work for a low price. If you start high, and they all say no, then you know to go back and lower the prices a bit and try it over again.
#2: “Look out for a Big Deal Hangover”
If you are stuck on a big deal that you are trying to close, and you stop looking for new leads, then you can consider this a “Big Deal Hangover”. You might be excited and extremely happy when you close the deal, but what happens afterwards? You have nothing to follow up on, and you are stuck back at square one. You should always set aside time to contact new prospect clients, even if you are working on a deal for $100,000.
#3: “Never Oversell or Under-deliver in Sales”
If you are talking to a potential client and you realize that your product is not going to work for their needs, do not force-feed them the sale anyways. Simply let them know that you are not 100% sure that your product is right for their specific needs, but you would be glad to let them know when you develop something that will better fit their needs. You will be surprised by their reactions. Honesty might cost the immediate sale, but could build a trustworthy relationship in the future when they need you most.
#4: “Don’t Talk Too Much”
This touches on one of the points that we made yesterday on our Sales Steps Article. If you are working with a sales lead and you end up feeding the potential client with tons of “technical” information about your product or service, down to the nuts and bolts, you might over-talk yourself out of the sale. People want to hear why the product is good for them, and they want to problem solve. If you are giving them tons of information they could care less about, and probably won’t remember, then you are going to lose the sale.


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