5 free online promotion resources

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Today we begin the weekly journey on bootstrapping blog where we create a specific post topic for each day of the week. Today’s topic is in the Bootstrapping Resources category, so we decided to post an article about 10 free online promotional tips. Each of these tips will highlight a resource you can use online to promote yourself, your business or your product absolutely free.  We’re not writing them in order of importance, so please do not think that #1 is the best solution. I’d suggest trying them all. I mean, they are free and every little bit helps.

1. Message Boards - Finding a few message boards with a good amount of traffic can be great a great promotional resource. Adding your website links into the signature will leave a link in every post you make, and if you make quality posts on the message board, you are guaranteed to have people clicking your websites because they like what you said.
2. Bookmarking Sites - This is pertaining to websites like Digg, StumbleUpon and other websites similar to these. The power of having your website hit the front page of digg or get stumbled numerous times is priceless when trying to promote your new website. Link bait (we’ll talk about this more later on) is a powerful way of getting your website to the front page of Digg. This will instantly get you thousands of visitors and could even have a snowball effect with the visitors talking about you to their friends and website visitors.
3. Directories - Now, we haven’t really tried much with directory submissions but they are being used daily by thousands of businesses and websites so we’re positive that this method will work. It helps you out with back links to your website which will help you rank in the search engines better. Google loves to show websites with tons of back links, so this method is positive to help you out.
4. Your Own Blog - Creating a website for your business is the first step to showcasing why people should buy your product or hire you. The next step, in our opinion, is setting up a blog on your website. Now, you can set the blog up on your website in a sub directory (ie: yourwebsite.com/blog/) or you can create a totally unique .com website for your blog and have links to your company on it. The choice is yours. Obviously, this is another method similar to the message board method because when people read your blog and realize that you know your field, then you are considered an expert and people will want to buy your product / hire you.
5. Blog Comments - Every blog you leave a comment on allows you to put your name and website in so you have a link to your website with the comment. This is a useful tool because not only does the owner of the website you are commenting on see your comment, but the other viewers will see it as well. If your blog comment has some useful information in it, you are sure to get visitors from this and also gain some respect from other website/business owners in your field.

Tomorrow, we’ve got a great article together for some awesome bootstrapping tips.

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