15 MORE Guerrilla Marketing Examples

WELCOME TO OUR WEBSITE! If you like what you are reading and would like to hire me to help you with your business' marketing, please feel free to contact me.

Guerrilla Marketing can be done on a budget and for every bootstrapper out there looking to build their businesses exposure without breaking your pocketbooks, here is an article with 15 great images showcasing some of the most cost effective advertising campaigns for you to learn from and be inspired by. You can view out other 10 Great Guerrilla Marketing Examples to see other great guerrilla marketing examples.

At the bottom of this post, please see the contact information for those of you who have guerrilla marketing pictures you’d like featured.


UPDATE: Check out our 10 Guerrilla Marketing Videos we recently published.

Anti Smoking Advertisement

Calgary Zoo

Local Vegetable Market (I’ll be writing a review of this campaign soon)

Clorets Gum

Clue Board Game

Local Dentist Office (how more low cost can you get?!?!)

Eisenbahn Beer

Erotika Sex Shop

Feeding The Hungry (not 100% about the company name)

Labello

Lux Shoes

Public Service Ad (Don’t Speed)

Rock Climbing School (another super cheap guerrilla marketing ad)

Science World

Western Union

Do you have a guerrilla marketing campaign you did and would like it featured? Contact Me and let me know! We will feature it as well as link to your website.

UPDATE: Check out our 10 Guerrilla Marketing Videos we recently published.

This entry was posted on Sunday, August 3rd, 2008 and is filed under Guerrilla Marketing.
Subscribe via Feed Reader | Subscribe via Email | What is RSS?
« Quotable Business: Small Business Success Tip
10 Awesome Guerrilla Marketing Videos »

17 Responses to “15 MORE Guerrilla Marketing Examples”

  • Tycoon

    August 4th, 2008 at 5:55 am

    Brilliant! Great ideas that makes me think ‘I wish I thought of that’. We definitely have to be more creative nowadays to compete with the Microsofts and the Walmarts of the world.

  • Nascar

    August 4th, 2008 at 3:23 pm

    I love these ads, particularly the feed the children and the western union ads.

  • Webconomist

    August 4th, 2008 at 8:29 pm

    Some great ads, not sure I’d call them “guerrilla budget” though; what was the cost of placing some of these and the creative? I’d call these innovative placements, truly well done.

  • Mike Smith

    August 4th, 2008 at 9:09 pm

    @Tycoon - Yeah, definitely some “wish I would have thought of that” campaigns here. Thanks for the comment. I hope you enjoy the site.

    @Nascar - The western union ad is one of my favorite as well. Thanks for commenting.

    @Webconomist - The Anti Smoking campaign couldn’t have cost much (printing some flaps for the car, or at least buying flaps and getting the image printed on them - definitely not too expensive), the dentist teeth cost maybe 2 dollars for the construction paper and staples, The rock climbing one could be duplicated with actual chalk (no damage to the building and definitely gets peoples attention), The kissing point circles could be printed up cheap as well.

    The carrot campaign I’m actually interviewing the man responsible for those soon and I believe he said it cost $800.00 altogether (not 100% sure on that figure yet) but the market sold out of everything, so profits were definitely made :) Guerrilla marketing is not only cost effective marketing (bootstrapping the marketing) but also out of the box ways to get attention, which all of these do :) Thanks for the comment

  • Paul Simister

    August 5th, 2008 at 7:23 am

    Great to see some imagination being used in the adverts but I’m not sure that some of them are tuned into the benefits of the brand and message. Certainly the “Don’t speed” does put over the idea very clearly. While the Kissing Point made me smile, it doesn’t communicate the brand.

  • Luxury Real Estate Marketing

    August 5th, 2008 at 7:42 am

    If only all advertisements were this good, we wouldn’t hate advertising quite so much :)

  • MarketingDeviant

    August 5th, 2008 at 1:56 pm

    Those are some brilliant ads. Just awesome!

  • Mike Smith

    August 5th, 2008 at 2:00 pm

    @Paul - The Kissing Point is a bit hit and miss in my opinion too. The company is a lip care company, but they could have put their site address on the circle or something.

    @ LREM - Yeah, I agree 100%

    @ MarketingDeviant - Glad you liked :)

  • Orly Chen

    August 6th, 2008 at 11:50 am

    The Clorets and Clue ads I think are the best. They cut through the clutter, the messages are obvious, and they unique enough to be remembered

  • Hillel

    August 10th, 2008 at 7:53 am

    lol these are great ads!

  • Marita Greenidge

    August 10th, 2008 at 2:19 pm

    I love these! They are so creative. Now I’m thinking about ways to make my marketing campaign more creative.

  • Lucas

    August 16th, 2008 at 8:02 am

    Wow! I especially liked the Western Union and Clue ones. Marvelous stuff. ;)

  • Matt Santi

    August 20th, 2008 at 1:30 pm

    This is exactly what direct marketers call their swipe file - they borrow the ideas of others, twist them and turn it into an outstanding ad that they can profit it off of. Ideas are in the public domain and cannot be copyrighted.

  • Liz Turner

    August 27th, 2008 at 10:30 pm

    Some really ingenious marketing there.

    Love the CLUE one. Pity that the execution of the ‘feeding the hungry’ campaign didn’t get the name across. (Thus it’s only a category builder).

  • Derrick Jones

    September 1st, 2008 at 10:51 pm

    Can we get away with the “Erotika Sex Shop” here in the US?

Leave a Reply